Creative Venom is busy preparing the New-Look Website Kent concepts for Graham Greener Florist of Whitstable & Canterbury

Here you will be able to enjoy browsing all the delightful ranges of gifts available from their  Whitstable or Canterbury shops. Ring them for availability and to order. You will be able to purchase these hand picked products from our online shop launching at the beginning of February 2011.

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Christmas Message from Graham Greener:-

you are invited to our…

CHRISTMAS PREVIEW EVENINGS in canterbury on thursday 11th november or in whitstable on either
thursday 18th november or friday 19th november from 6pm.

join us for a glass of bubbly and a few nibbles while having a peek at the most stylish ideas to make your Christmas
even more special. you’ll receive a festive discount of 10% on all purchases* and on orders for christmas table
arrangements paid for on the evening.all your gift problems solved in one night – customers, staff and family alike!
*except for books

RSVP please call and let us know which evening you would like to join us…

jane at graham greener 27 harbour street whitstable 01227 277100
graham greener 40 burgate canterbury 01227 464076

bespoke flowers, gardenware and lifestyle, jewellery, clothes and gifts for whitstable & Canterbury Kent.

High Impact Design – Simple to Navigate

High impact design, intuitive navigation, letting the beautiful photography do the talking – Simple, elegant online website shops from Creative Venom Kent.

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Include powerful and persuasive promotions, a clean layout and slick design – website design & development Kent – Creative Venom.

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Products should be clearly set out making it easy for the user to browse and therefore increasing the likelihood of an online transaction – Website Designers Kent.

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Use Creative Venom for Professional Photography

Make sure you use professional photography. The examples here were shot by Creative Venom, Whitstable Kent studio. Intricate detail needs a professional to balance the light and achieve the maximum level of detail to do your products just and represent them accurately on the web.

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Here a zoom function is used to demonstrate to the user how much detail these cuff-links really do have. Kent website designers and developers can create the right look for your products and your over all online shop.

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It is vital to limit the number of clicks to adding a product to the shop basket. A clear layout is essential to increase the chance of an online transaction. You do not want to lose custom at the last hurdle!

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Capturing details of your customers is essential but do not make it a laborious process. Kent web developers make this process simple and straightforward. You will then build up a health database for future online HTML email bulletins and further marketing plans.

Emphasis on Branding & Focus on Products

Make your home page do all the work for you. Include your latest added products and make sure your navigation is clear and concise. If there are promotions or sales it might be sensible to replicate some of the navigation. But be careful as you want to avoid content duplication penalties from Google. A clean layout with the emphasis on shop branding and the focus on the products that are being sold.

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Google must be able to ‘See’ your Content in order to Index it

Online shops from Creative Venom Kent are creative yet intuitive. Products are easy to browse and easy to locate. We make use of ‘filter by brand‘ and ensure the products are labeled sufficiently for search purposes and appropriately to ensure Google can see them and therefore successfully index your website pages. Website design that is stylish and elegant as well as simplistic with the user always in mind.

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Pay attention to the smallest of Detail

The product detail page should provide a greater description of the product. Try to be descriptive but do not stray from the accuracy and true representation of the product. The description is important and should vary from product to product even if they are similar. Google will reward you for the varying content by ranking you well in SERPS – Search Engine Results Pages. The options and attributes should be clearly visible to reduce the risk of a potential customer leaving your website.

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Cross-sell by showing Related Products

Once a user has shown an interest in a product by clicking, it is sensible to cross-sell by showing products that also relate to this product. This is a way of increasing your sales on a per transaction basis. Creative Venom, website designers and developers in Kent ensure this process is carried out in a way that is logical to the user and does not act as a deterrent to the initial product that was clicked.

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Add to Basket & Checkout must be visible & obvious

The basket or bag page should be simple as it needs to be startling obvious what to do next. The predominant button on this page needs to be the checkout button. This should allow the user to click once (no more) and then be taken to the chosen or preferred payment gateway.

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Pay Pal is an excellent choice for Payment Gateway

Pay Pal is an excellent choice to get the ball rolling. The fees are extremely low and the infrastructure and security is improving constantly. You do not have to have a Pay Pal account and the user can therefore pay using their preferred credit or debit card. Creative Venom will advise you on your payment method. Pay Pal is ever increasing in popularity and so to is Sage Pay. Each of these provide a ‘pro’ account whereby you can seamlessly integrate with your website so the user experience starts and finishes on one site – yours!

Simple, easy to use and edit Online Shops Kent

The following prices are guide line prices. In reality specifications will differ and will almost always require an element of bespoke design or development. Therefore these prices are for benchmarking only.

The following shopping cart solutions are ‘bolt-on’ facilities, and therefore assume that there is already a website of sort, either already exiting on the Internet or at the planning stage, and therefore, may be part of the overall specification.

From £750 – Shop A – Really Simple Shop

• All products are displayed on one page (still well laid out and logically organised)
• The Title of the product is displayed (important for SEO)
• The description and the ‘add to basket’ button is displayed once the user is viewing the larger image in ‘lightbox’ (designed with simplicity in mind and with as few clicks as possible)
• Up to 50 products – Pay Pal (remember Pay Pal is also used to power payments taken from credit cards so do not think that this is a limitation on payment methods)
• Once added to the ‘basket’ the user is taken to the ‘shopping basket’ page where they will see the products they have added during the session (their visit to the site)
• At the ‘shopping basket’ page the user can confirm the price and proceed to checkout, increase the quantity, remove the product altogether from the ‘basket’ or continue shopping with the intent to add more products to the ‘basket’
• If the user clicks ‘checkout’ they will be taken across to Pay Pal in a new browser window
• The parameters from the order will be passed to Pay Pal and the user will confirm payment
• A header graphic or logo can be positioned at this point to indicate to the user that they are still in the right place to complete their transaction
• After payment the user will get sent confirmation from Pay Pal and the website owner will also be sent an email of the order
• Largely, it will be down to the website owner to check their Pay Pal account regularly to monitor sales, History and Ordering activity
• Basic control over postage/shipping

From £1,250 Shop B – Basic Online Shop Kent
(all of simple shop features plus…)

• Products can be displayed on multiple pages with no restrictions on categories and sub-categories
• Up to 150 products (recommended)
• Pay Pal and Sage Pay for payment mechanisms – The main benefit of Sage Pay is that funds are deposited straight into your company bank account
• Export subscribers list to Campaign Monitor ready to design and create Email bulletins
• The payment can be taken on the actual site within the intended site design. The user will not be taken to third party payment gateways and the process of taken payment is a lot smoother
• The user will have their own login and therefore account to view orders and payment status
• Orders will appear in admin area and be able to be moved through simple order progression (in progress, dispatched, problem, refund etc)
• Fancier handling of multiple product images (i.e. Zoom, image gallery)
• When a user orders for a second time their address information will be remembered
• If payment pages are required to be within the site an SSL Certificate is required at a cost of £95 / year

From £5k Shop C – Advanced Online Shop Kent (all above features plus…)

This shop will be designed on a bespoke basis to ensure the user experience is inline with the objectives of the site. This shop will include all the benefits of the previous shop along with:

• Order Tracking
• Multi Currency
• Linked into Google Analytics on a per product basis for advanced statistics
• Full bespoke design
• Product Variation
• Multiple Email Campaign
• Advanced Shipping and full P&P control
• Any other required elements custom to the site requirements

Secure Hosting
£200 Hosting PA – Full requirements would need to be discussed…